Perform for Golf
W/MBE Service Provider / Fitness
Squarespace Design & Development | Digital Marketing (2023-2024)
Tools: Squarespace, Elfsight, Mindbody, Hotjar, Semrush
Perform For Golf is an athletic training studio specializing in golf fitness with multiple locations throughout San Francisco.
Fun Fact: Has a roster of Olympic and PGA AAPI female medalists!
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Redesign the user experience of the website to be more modern, enhancing its aesthetic professionalism and mobile responsiveness while maintaining its current call-to-actions.
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Seasoned golf pros and enthusiasts looking for a fitness program that helps them play longer and feel stronger
Collegiate and professional golf athletes who need dedicated 1:1 time training for competitions and a space to practice no matter the weather
Aspiring junior golf athletes interested in getting more play time, find new buddies and friendly competitions, and increase chances for athletic scholarships
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Implementing automated social reviews and interactive locations map
Increase lead generation and performance analysis from lead magnets
Developing event collections for public community events
Improving lead capture post public golf seminars
Working with founders & Content marketing + paid ads manager
Optimize quality leads from landing page
Reduce site drop off after landing on a blog article
Co-creating clearer audience personas to inform copywriting, content pillar strength, and navigational experience
Custom grid section for locations contact info
